Friday, October 1, 2010

Samuel L. Jackson vs. The Slab Serif

This nifty little clip, Pulp Fiction as typography, really exemplifies the animated and expressive potential that type has in conjunction with motion. This typographic rendition, I feel actually has much much more aggression, angst, and general sense of urgency than the original. It's a pretty amazing thing when a combination of typefaces, point sizes, weights, and colors (with the occasional illustrative element), placed strategically within a static frame can more powerfully express emotion than actual human faces.

After watching it's type–driven sister above, the original version seems about as flat as an n–dash

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