Thursday, October 6, 2011

Type Emphasizing Actions

MK12 is a design studio that specializes in both motion and print pieces. They create a lot of movie introductions and movie credits. These videos were done by them for the movie Stranger Than Fiction.

This first video uses kinetic typography to help further emphasize the actions and routine of Harold Crick's every day life.

This second video is the ending credits, the treatment of the type here is interesting as well. I really enjoy how the type is handled and laid out in each scene.

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